If you are planning on hiring a SEO expert for increasing the visibility of your B2B marketing , then there are some things that you need to know about search engine optimization campaigns. You must know that you must avoid few things in your campaign at all costs or you will end up incurring both ,financial and reputational losses.
SEO . PPC . Blended search trends
Jupiter’s recent study confirmed what we all suspected: search engine users click specialized content within general search results more than they do within vertical search results.