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Posts Tagged ‘ORGANIC SEARCH’

Link Between Blogs and Organic Search

Marketing guru, Seth Godin, very succinctly outlined the ubiquity of search marketing in a 2007 post titled, “Permission, Junk and Spam.” The general premise of Godin’s observation was that consumers were becoming less patient with interruption marketing and much more interested in embracing marketers that met them online with relevant products and services as the result of a proactive...

Posted by Andy Alagappan on December 30th, 2009

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The Organic Search Difference…SEO …

online marketers have largely embraced PPC (pay-per-click) as a part of their demand generation arsenal. But according to recent research ,organic search results in a 5.66 times higher conversion opportunity than that of paid search. The ultimate driver of organic search is unique, accessible, and high-quality content. And the easiest, most cost-effective way to create that content is through...

Posted by Andy Alagappan on December 30th, 2009

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