SEO  & SEARCH MARKETING .

  • According to a Forrester Research Media Field Study, getting a loyal audience in the first place is best done by Search Engine Placement.
  • According to Georgia Tech’s Graphics, Visualization And Usability survey, 84.8% of Internet users use search engines to find websites.
  • In an ActivMedia Research study, Search Engine Positioning was ranked #1 website promotional method used by ecommerce sites.
  • Search engines create more awareness about websites than all advertising combined – including banners, newspapers, TV and radio (as reported by IMT Strategies, a division of the Meta Group).
  • Research from Target Marketing Magazine

Top Ways Websites Are Discovered

Banner ads

1%

Targeted email

1.2%

TV spots

1.4%

“By accident”

2.1%

Magazine ads

4.4%

Word-of-mouth

20%

Random Surfing

20%

Search Engines

46%