web site marketing / search engine marketing

Create a Solid web platform . Make sure your website is clear, easy to read, and well organized. Your website only has approx 1/10th of a second to capture a browser’s / search visitors attention. If you mess up this step, nothing else can make up for it. You may get hundreds & hundreds of people to your site-but if they don’t stay & engage with you , it doesn’t matter.

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Online transactions / e commerce web sites

Online transactions are an important source of revenue for smaller businesses. The Internet can extend the reach of a small business e commerce web site to a potentially global customer base, providing opportunities for increased revenue. This fact has not been lost on smaller businesses, two-thirds of which operate an online business, according to a recent survey by web host 1&1 Internet. However, with all the bad news related to privacy failures, consumers are growing wary of making online purchases.

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more “on line marketing” options !

According to the Forrester Research report ,display advertising is rebounding, after spending in the category dipped this year as recession-constrained marketers reallocated money to direct response media. But VanBoskirk says don’t count display advertising out. Including contextual listings and online video, the sector will grow at a CAGR of 17 percent to reach $17 billion by 2014.

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