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Archive for October, 2009

Build Your Website …..

Build Your Website Around What Buyers/Prospects Want ! Because of the Internet, the relationship with a prospect begins before a salesperson sets foot in the prospect’s office – it begins when the person visits your Website. Providing the content your prospects want delivers results, says D M Scott, author of Cashing In with Content. “A Website visitor may actually come to view the...

Posted by Andy Alagappan on October 27th, 2009

Local Area off line & on line Marketing Tips

1) Order a listing in the Yellow type listing directory web sites if you haven’t done so already. The key here is to to drive traffic to your web site . Make sure your listing shows your web site is listed clearly and it is a clickable link ! 2) Place small display ads in appropriate sections of weekly or daily ” local ” business type newspapers and chamber of commerce...

Posted by Andy Alagappan on October 19th, 2009

web site marketing / search engine marketing

Create a Solid web platform . Make sure your website is clear, easy to read, and well organized. Your website only has approx 1/10th of a second to capture a browser’s / search visitors attention. If you mess up this step, nothing else can make up for it. You may get hundreds & hundreds of people to your site-but if they don’t stay & engage with you , it doesn’t matter. A solid...

Posted by Andy Alagappan on October 14th, 2009

Online transactions / e commerce web sites

Online transactions are an important source of revenue for smaller businesses. The Internet can extend the reach of a small business e commerce web site to a potentially global customer base, providing opportunities for increased revenue. This fact has not been lost on smaller businesses, two-thirds of which operate an online business, according to a recent survey by web host 1&1 Internet....

Posted by Andy Alagappan on October 10th, 2009

more “on line marketing” options !

According to the Forrester Research report ,display advertising is rebounding, after spending in the category dipped this year as recession-constrained marketers reallocated money to direct response media. But VanBoskirk says don’t count display advertising out. Including contextual listings and online video, the sector will grow at a CAGR of 17 percent to reach $17 billion by 2014. The...

Posted by Andy Alagappan on October 7th, 2009